As the local digital market marketing grows in NZ, it's interesting to see the numerous network effects that result from new potential partnerships among developing firms.
For example, until recently there have been few really good local SEO Managers and there are good tools like SEO reseller programs in NZ to help us learn more. It's been hard for upstream businesses like web designers and developers to get good support for this type of service onshore, so they've had to look to countries like the Philippines to make it cost effective. That's often led to low quality service.
Now, there are better options springing up, like Premium SEO, which are making it much easier for local businesses to offer this type of service.